BetMGM Partners with MLB’s Cincinnati Reds, Announces Branded In-stadium Bookmaker

Sports betting and iGaming operator BetMGM announced on Tuesday that it is now an official sportsbook partner of MLB’s Cincinnati Reds.. The new relationship is set to strengthen the platform’s presence in Ohio ahead of the state’s planned launch of legalized sports betting on January 1, and calls for the opening of a retail BetMGM Sportsbook at the Great American Ball Park.

Adam Greenblatt, CEO of BetMGM explained that the announcement marks the start of the company’s plans to create “the most entertaining and dynamic” sports betting experiences in Ohio. fans,” he said.

The multi-year deal includes the opening of a physical BetMGM Sportsbook at the Cincinnati Reds’ home stadium, Great American Ball Park.. Sports betting will be located in the space currently serving as the Machine Room restaurant, on the northeast side of the sports venue.

The future development will be be accessible only from outside the paid areas of the ballpark via the arena level entrance. The new site will allow fans to watch and bet on matches throughout the year, a press release notes. This marks BetMGM’s second sportsbook in a Major League Baseball stadiumjoining the Sportsbook at Nationals Park in Washington DC, which opened in January 2022.

In addition, under this new agreement, BetMGM signage will be prominently displayed at Great American Ball Park, including a permanent wallboard on the outfield, behind-the-plate messages and a branded foul line at certain times.. The brand will have its own suite and club seats in the stadium, and also plans to host VIP experiences for its fans, including access to the pitch during batting practice.

Doug Healy, Cincinnati Reds chief financial officersaid, “With the arrival of Sports Games in Ohio, the Reds have sought to bring the highest quality operator to our ballpark for fans who choose to participate in Sports Games. BetMGM is renowned for its expertise in entertainment and sports gaming, and we believe its brand is the best match for our high customer standard. and will also help attract visitors to our city. »

Team fans will have access to the BetMGM Sportsbook app when it launches next yearoffering “a user-friendly mobile gaming experience”, providing the ability to customize pre-match, live, futures and parlay betting.

The news comes on the heels of BetMGM expanding its relationship with Major League Baseball as its official sports betting partner. Since becoming the first-ever Official Gaming Partner and Entertainment Partner of MLB in 2018, MGM Resorts and BetMGM have continued to grow in the world of baseball.

Neal T. Doss